613-277-2663 awinch@kw.com

Anne Winch Ottawa Real Estate and Staging Team Answers Your Question On:

Do you think I can stage my own home?”

It is usually not recommended to stage your own home when you are trying to sell. There is a true art and science behind home staging. Often when you try to stage your own home, you supply time and money and if the buyers don’t like what you have done then it can be very discouraging. Meanwhile, you are out of pocket for the money you have spent. Buyers today have a very discerning eye and they watch many TV shows that show perfectly staged homes. They will be looking for that look in your home.

Here are some reasons it is very important to have a professional stage your home rather than trying to wing it yourself.

You need to catch the eye of the buyer

If you think just decluttering a bit and moving furniture around with accents is truly staging – it is not. Stagers have furniture, artwork and accessories to completely transform the look of your home. This is hard to do yourself as you may be using older furniture or the look of your home is not modern enough to catch the eye of all buyers. You may think it looks wonderful – buyers may differ.

You need to package a home to sell

Stagers can create a certain look to make each room project an image so buyers can mentally move-in. For example, you may have a family room that can be projected into a media room that buyers can visualize themselves unwinding after work and watching movies, or a third bedroom that can be turned into a computer/den for somebody that works from home. The kitchen may need smaller furniture or counter stools to make a breakfast bar. All these ideas may be a totally different look for your home.

An eye for colour

There is a big difference between decorating and staging. In essence decorating brings out your own personality, while staging actually de-personalizes your home to attract buyers. It is also hard to pick out neutral paint without it being boring. This is where staging furniture, accent walls and artwork can completely change the look of your home.

Professional photos

It doesn’t matter how good you are at taking photos, a professional photographer will always have the pictures with the most appeal. They can discern how a room is staged and give it the best look and the best lighting. You only have a few seconds online to want the buyer to see more.

Professional trades people

If you have some minor repairs or even if you need your floor refinished, it is often the professional stager who will keep your costs down. They know many people in the trades that can get the work done quickly and often for less cost.

After many years in the real estate and home staging business, our Anne Winch Ottawa Real Estate and Staging Team knows what buyers like, how to package a house to sell and how to transform your home so that it will appeal to all buyers.

We provide:

  • Free home staging (Other real estate agents will charge to have home staging and décor provided for you)
  • a complete inventory of staging furniture and accessories
  • Free appraisal and information on what we can do to stage, list and sell your home quickly
  • Professional photographer who provides photography for all our listings
  • Social media channels, including MLS to get your home online quickly
  • Free minor repair work that you may need by using our professional trades people
  • Professional and caring staff that understand your concerns when buying or selling your homes

Give us a call and find out how we can stage, list and sell your home. We would love to hear from you!